I was
lucky to lay my hands on the original A and B rolls 16 mm promotion
movie made by Charisma Productions for IBM.
The oldest date entry of cleaning record is 16th of May 1969.
The red/yellow color of the trees in movie indicate that the movie is
probably shot in the autumn of 1968.
Here you can see the restored version:  
Part 1 and 
Part 2. 
Here are some nice still of it.
 
 
  Some observations:
Some observations:
1- Some scenes in the movie show a early model of
the 5444 drive while a this is a model 10 card
system. 
2- The buttons/lights arrangement in the lower right
"System Control" panel differs from the production version:
 On
the CPU in this movie it is:   
   
       
   
| "PROCESS
CHECK" | "I/O ATTENTION" | 
| "POWER ON/OFF" | "LOAD" | 
| "START " | "STOP" | 
See also this ealy CPU picture: 
       
        

Production version of the "System
Controls" arrangement is as follows:
| "LOAD" | "PROCESS
CHECK" , | 
| "POWER
ON/OFF" | "I/O ATTENTION" | 
| "START" | "STOP" | 
Anyone any idea why this was changed ?
3- The product name "S/3" is not printed on the black bar on
top of the
operator panel.
4- A small operator panel on the left hand side of the 5203
printer. (not present in production version.)
5- Right of the four dail switches on the operator panel is
a red indicator.
   In the production version this is either a grey
dummy or the blue BSCA STEP button or a SIOC light.